Colgate-Palmolive is a leading consumer goods company
With a diverse portfolio of products in oral care, personal care, and home care category, the company has gained the trust of consumers across the country. It is committed to promoting oral health and hygiene through educational programs and initiatives, actively engages in corporate social responsibilities to contribute to the well-being of communities.
It is among our potential client list, We have been actively involved in their Nationwide Permanent Category Captain Programs, specifically in the areas of Oral Care, Surface Care, and Fabric Care since our inception. We closely monitor and participate in their monthly buying cycle activities, trade programs, dental checkup campaigns, and various fabrication-related tasks. Our team ensures to execute these activities efficiently to deliver the exceptional results.
Brand Management
At Word Pneumonia Day excellent arrangements that showcased impeccable branding. We also organized a memorable trip from Karachi to Gwadar for its internal team, providing them with a relaxing yet thrilling experience.:
Accomplishment
Since our connection with Colgate-Palmolive, we have successfully established a strong and productive partnership with the brand. Our collaboration has resulted in a mutually beneficial bond. Together, we have worked towards creating a positive brand image, enhancing brand visibility, and achieving shared goals. Our efforts have contributed to strengthening the brand's presence in the market and nurturing customer loyalty
Strategy Development
Strategic planning is the cornerstone for progressing and effectively engaging clients. Our comprehensive array of strategy development options includes:
- Brand Consultation: Our expert team provides insightful guidance to enhance your brand's positioning, messaging, and overall market presence. We collaborate closely to develop a compelling brand strategy that resonates with your target audience.
- Shopper Strategic Insight: Understanding the behavior and preferences of your customers is crucial for success. We delve deep into consumer insights, leveraging data-driven analysis and market research to uncover valuable shopper strategic insights that drive meaningful engagement and loyalty.
- Field Intelligence: Staying ahead of the competition requires up-to-date information and a finger on the pulse of the market. Our field intelligence services equip you with real-time data, market trends, and competitor analysis, empowering you to make informed decisions and seize opportunities proactively.
By leveraging these options in strategy development, we enhance your competitive advantage, foster meaningful connections with targeted audience, and pave the way for sustainable growth.
Creative Solutions
BIGCATS roars with unrivaled creativity and innovation, offering exceptional marketing solutions that catapult our clients ahead of the competition. We are the purveyors of brand promotion like no other, crafting strategies that leave rivals in awe. With our ferocious expertise, we stalk the market, pouncing on opportunities to create unforgettable campaigns that captivate target audiences. Our unruly team blends strategic prowess with cutting-edge techniques, unleashing a roar that resonates with the masses. When it comes to marketing, we are the kings of the jungle, guiding our clients towards unrivaled success and ensuring their brand reigns supreme.
Exhibitions/Events
We meticulously craft immersive environments that showcase your products in the most extraordinary ways imaginable. With our ingenious team, we specialize in conjuring attention-grabbing ideas and devising traffic-building solutions that leave a lasting impression. We unlock the door to a world where your brand become dominant in the market, attracting a crowd that cannot resist the allure.
Fabrication
We comprehend how important the brand presence for their clients. We also have our In-house dedicated fabrication department that provides all necessary equipment in time. Services, commitment and quality are what we provide.
Research and Analytics
Empowering our clients, we offer unparalleled analytical services, market intelligence, and activation insights. Leveraging our extensive ground exposure and field acumen, we provide precise, reliable, and comprehensive analysis. Our commitment lies in delivering the best-in-class support to assist our clients to make informed decisions and stay ahead of the competition.
Discovery
At this stage, we dive into the Client's desire. We analyze our client and do a psychological profile, identify triggers, what he is focused on, what he likes in the design, determine the nature and style of the business.
While briefings we try to teach certain niceties and basics of design and why sometimes the Client's ideas can be brilliant and significantly help, and sometimes the opposite. This stage also helps us to understand whether we are ready to work with this Client or it is better to abandon the project because of the very different views on the work process and stylistics. We can give homework to the Client, with the help of which he can increase his "observation" on the website creativity and more precisely express their wishes in the design.
At the end of this stage, we can prepare a fairly precise quotation for a better understanding of how much the project work may cost.
Concept
This stage begins after prepayment. And before we start developing the concept, we check the homework and thoroughly discuss the websites and their details, finding out the specifics of what was liked and why. It's important to conduct this process simultaneously with all the people involved in the project from our Client's side, to set up proper communication, work through expectations and avoid most of the objections before they arise. This is how we make the design in tune with the Client. At this stage, we prepare a video presentation in which we show the interactive site and attach the developed static concept of the home page, that allows you to see the site stylistics in final form and give constructive comments in a convenient format.
Design
When the act on successful implementation of the concept is signed and the next payment is received, we proceed to the design of the website remaining pages. Developing design for internal pages of the site we inherit the basic styles from the home page and from the created concept, where we take into account possible animations, transitions and other interactive elements. Site design should be made in one style, that’s why at this stage in the approved concept we can’t change anything and some changes in the concept can be very problematic.
Once the desktop version is approved, we start designing the mobile one. After this stage, the design development is completed.
Development
Commencing the development of the website, we try to take into account the specific of the existing site and do everything possible to save the current SEO metrics. We develop a convenient and insightful content management system.
For the website to work and load fast, we always choose the best solutions for performance optimization of transitions and effects of the Front-end part.
The fundamental requirement for us is testing the created product and obligations to the Customer after the site handover. We always help our clients with filling the site and answer their questions promptly, so that the created site becomes available for visitors as soon as possible.